Case unlocked by MPG
NS dagje uit
What did we discover? | Data & tech meets creativity
The NS target group needs clarity, service and concrete information. On NS Dagje Uit, the content is service-oriented, image-driven and always contains a great call to action.
In a nutshell, you get help to make a day (or night) out easier, more surprising and more fun. You can get away without any hassle. In this way, we contribute to winning back passengers, we tempt car drivers to opt for public transport more frequently, and we unburden NS with results-oriented cooperation.