MPG agency

Unlocking your full potential

We are a full service content marketing agency, with proven experience in consumer-facing print products, video, photography, recipe development, content strategy and website development. Combined with the power of our in-house digital analytics team, we're ready to make your content really matter.
Plan a 15 min call

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Part of Matter

Matter New York is part of Matter, Europe's go-to partner for omnichannel content marketing for more than 40 years.
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Stand out from the crowd

Creativity is the one driver that makes your content stand out from all the noise. That's the core of our expertise.
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Full service

A one-stop shop for all your content marketing challenges. We'll help you unlock your brands full potential with content marketing.

Cases that matter

MediaMarkt

Unlocked by MPG

NS dagje uit

Unlocked by MPG

A.S. Watson: magazine Watsgoingon

Unlocked by MPG

Savory platform

Unlocked by Matter New York

GAMMA: themed magazines for all channels

Unlocked by Gicom

Nationale Loterij: Lo’pdate partner magazine

Unlocked by Gicom

Vanden Borre: periodical magazine in print and online

Unlocked by Gicom

Canon of the Netherlands

Unlocked by SOCIAL.INC

Hugo’s Cover Up Allerhande

Unlocked by MPG

Cases that matter

Hugo’s Cover Up Allerhande

Unlocked by MPG

MediaMarkt

Unlocked by MPG

A.S. Watson: magazine Watsgoingon

Unlocked by MPG

NS dagje uit

Unlocked by MPG

Cases that matter

Canon of the Netherlands

Unlocked by SOCIAL.INC

Cases that matter

Savory platform

Unlocked by Matter New York

.

Cases that matter

Nationale Loterij: Lo’pdate partner magazine

Unlocked by Gicom

GAMMA: themed magazines for all channels

Unlocked by Gicom

Vanden Borre: periodical magazine in print and online

Unlocked by Gicom

Where content meets tech

Content

Content creation is our first love. Drawing upon decades of experience, we’ll develop a strategy that suits your brand best.

Tech
We’re here to create targeted content that gets results, centered around a truly amazing experience for you and your audience on all channels. As a brand, we’ll utilize the opportunities of tech to help you scale your content, personalize it, optimize it, measure it and distribute it. Let’s unlock your brand’s full potential with content!

Let's create impact with your content marketing now!

Data and insights are always the starting point and end game of our work. By thoroughly understanding how people respond to something, whether they consume it or not, or whether they are open to it or not, ensures that we will create content that truly impacts them. Along the way, we are able to make adjustments and optimizations based on data. We're happy to discuss the opportunities for your brand.
Plan a 15 min call
Read our blog

True partners, great results

We are proud of our track record of long-lasting partnerships with our clients.

Recent Matter projects

Development of new social strategy, combined with the creation of always-on content and social hero campaigns.

Integrated approach of inspirational content and activations on both owned and social platforms. In 4 countries.

SEO driven content hub on Rabobank.nl on electrification for SME. Driving inspiration and conversion.

SEO strategy, as well as creation of SEO content and inspirational content for MediaMarkt. In the Netherlands and Belgium.

New future-proof brand and content strategy development, together with NS.

Headless communication employee platform Contxt.

New future-proof brand and content strategy development, together with NS.

Insights

Matter New York (formerly MPG Concepts) is now part of Matter

The Contentmarketing Revolution

Visual language: the key to a strong brand identity
Load More

We’ll take care of your content marketing and make it work

Get in touch and share your challenges with us. We’ll help you unlock your brands full potential with content marketing.

Plan a 15 min call