Gicom fills in winning numbers (again) with The National Lottery

This is not an announcement of a jackpot win, but something even more valuable to us. After a successful four-year partnership, full service content agency Gicom (Antwerp) recently won another public tender from the National Lottery. Over the next three years – with a possible extension of another year – Gicom’s content specialists will continue to enthusiastically dedicate themselves to this wonderful brand.

Collaboration expanded
In recent years, Gicom has particularly supported The National Lottery in its communications to their B2B partners. For this purpose, Gicom developed the internal magazine L’opdate. The magazine quickly and efficiently informs employees of gas stations, supermarkets and newspaper retailers about new products and regulations. The cooperation between Gicom and The National Lottery will be continued and expanded in the coming years.

“Over the past four years, Gicom and The National Lottery have gotten to know each other well. We saw that we can support The National Lottery even more and better. After winning the pitch, we will therefore work with De Nationale Loterij not only as an operational partner, but from now on also as a strategic partner. From a fully developed omnichannel strategy to an internal content database: we will think along about everything in, around, under, alongside and above the content.”

Dominique Dervoigne (General Manager Gicom)